AI Insights · Timothy · July 2021
Performance of Top Drawing & Coloring Apps in the Middle East, Q2 2021
Explore how the top drawing and coloring apps performed on a unified platform in the Middle East during Q2 2021, with insights into their download, revenue, and active user metrics.
During the second quarter of 2021, the top drawing and coloring applications on a unified platform in the Middle East demonstrated varying performance trends in terms of weekly downloads, revenue, and active users. Data from Sensor Tower provides a comprehensive overview of these apps' market presence.
Coloring Book for Me by Easy Tiger Apps, LLC., saw its weekly revenue fluctuate, starting at around $4.8K and ending the quarter at approximately $4.7K. Weekly downloads exhibited a similar pattern, with a peak of about 6.3K in early May and settling at around 4.7K by the end of June. The app maintained a consistent active user base, fluctuating between 16.5K and 20K throughout the quarter.
Color by Number：Coloring Games from Wildlife Studios showed stable weekly revenue, averaging around $3.4K. Downloads varied more significantly, starting at 13.2K, dipping mid-quarter, and then reaching a high of 18.2K in late June. The app's weekly active users also rose steadily, concluding the quarter with nearly 70K users.
Colorfy: Coloring Book Games, another offering from Wildlife Studios, experienced a slight decline in weekly revenue, averaging around $3.1K by the end of June. Downloads were inconsistent, peaking at 12.2K mid-quarter before dropping to 4.7K. Active users saw a decline from 67.3K to 47.1K over the period.
Pixel Art － Color by Number by Easybrain Ltd maintained a steady weekly revenue, averaging around $2.3K. The app's downloads began at 28.2K, gradually declining to 16.9K by the end of June. Despite this, the app retained a strong active user base of around 175K.
Polysphere: Art Puzzle 3D, developed by AI Games FZ, recorded stable weekly revenue, averaging around $1.8K. Downloads fluctuated, peaking at 12K in mid-April and ending at 5.3K. Active users saw a rise to 20.5K in April, followed by a decrease to approximately 8.7K by the quarter's end.
These insights, derived from Sensor Tower's data, highlight the dynamic nature of the drawing and coloring app market in the Middle East during this period. For more detailed analysis and insights, visit Sensor Tower's website.
